Snap Inc.'s augmented reality (AR) is changing the way entertainment marketers connect with their key audience in today's crowded digital landscape. AR is transforming the way consumers interact with brands, as it further drives word of mouth, authentic conversations, and meaningful results. Dive into the creative world of Snap AR and how Snapchat is making AR more accessible than ever -- putting some of the most immersive and performant technology into the hands of marketers today.